In unfortunate news, we just learned that Sandy Bodecker has passed away. He was 66. In 2001, he took on the role as VP of Nike’s Action Sports division, and launched Nike SB the following year. The mark that he left on skateboarding footwear will never be forgotten. Have a look at Nike SB’s announcement about Sandy’s passing below.
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Some joked SB stood for Sandy Bodecker. Truth is, SB wouldn’t be here without Sandy. With heavy hearts we say goodbye to our friend, the man who believed in Nike SB from day one and made it what it is today. Your legacy lives on through every individual here and you’ll inspire us forever. Rest in peace, Sandy.