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UPDATE: The 2018 Nike SB Diamond Dunk Drops Today

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2018 marks the 13-year anniversary of the release of the original Diamond Supply Co. Tiffany Dunk. The shoe will go down in history as one of the most popular Nike SB releases of all time. And it was a huge part of the success that Diamond would ultimately achieve. In a recent interview with Sole Collector, Nick Tershay mentions that Diamond has a new SB project coming out at the end of the year. He just teased an image of a white Dunk with a velcro Tiffany swoosh, and signature Diamond shoelace on Instagram. This is certain to have sneakerheads going nuts. 

UPDATE 10.8.18: The new Diamond Dunk is releasing in a few hours in Los Angeles. Nick Tershay provided a friendly reminder via the below commercial overnight. Good luck on getting your hands on a pair of these iconic sneakers. 

https://www.instagram.com/p/Bp6ZqHeFnUe/

UPDATE 11.7.18: The buildup to tomorrow’s 2018 Diamond Dunk release continues with this documentary on the original iteration of the shoe. With key voices including: Nick Tershay, Sam Smyth, Wale, Bun B, Eric Koston, Paul Rodriguez, and more, this piece shows exactly why the  Diamond Dunk is such a historic shoe. Check it out below.

 

UPDATE 11.5.18: In another genius marketing move, Nick Tershay set up a hotline to announce the release of the next 2018 Diamond Dunk in Black. If you call it, a recording of Tershay informs you that it will be this Thursday from 9am to 5pm at 708 South Hill Street in Downtown Los Angeles. The shoes will be sold on a first come, first serve basis. This is the true definition of hotline bling.

https://www.instagram.com/p/Bp0BbbuFXDX/

UPDATE 10.30.18: Nick Tershay unveiled the third and final colorway of the new Diamond Dunk via Instagram this morning. Have a sneak peek at the Canary Diamond Dunk below.

https://www.instagram.com/p/BpkGgJxFzPr/

UPDATE 10.24.18: Nick Tershay just posted a video showing more details of the black 2018 Nike SB Dunk. Have a look below.

https://www.instagram.com/p/BpUfcyBgWo0/

UPDATE 9.22.18: Nick uploaded a second image showing the back of the shoe last night. Have a look at the additional details below.

https://www.instagram.com/p/BoA6TWYgPKX/

https://www.instagram.com/p/Bn7ilFvAjMB/

Image Via Complex

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Watch the DC x Venture Video

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DC Shoes linked up with Venture and came up with their collection and this awesome video.

The video collab features Will Marshall, Jahmir Brown, John Shanahan, Kevin Bilyeu, Aleka Lang and Brian Panebianco

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Check Out Ryan Sheckler’s Latest Pro Shoe with Etnies

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Ryan Sheckler’s Pro Shoe with Etnies named Estrella dropped last week. Estrella is touted to be a versatile shoe that you can use to train, skate, and chill.

Ryan’s been a pro skateboarder for more than two decades, and part of the Etnies team for 25 years.  His life’s work has focused on progression and through the years, he’s put a lot of time into footwear design with the Etnies team.  “I have lived my life in Etnies shoes.  Everything that I have done in my skate career has been in Etnies footwear,” said Sheckler. 

Estrella means star, and Ryan put the same star-shaped mandala he has tattooed on his leg on the 400 NBS rubber outsole.   

“I designed the Estrella to be versatile, I wanted to be able to work out in the shoe, skate in the shoe and hang out in the shoe.  Pretty much everything I do on a daily basis; I can do in this shoe,” said Sheckler.

Watch a day in the life of Ryan Sheckler while wearing his pair of all-around Estrella Etnies shoes.

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PRODUCTS

Sky Brown is TAG Heuer’s New Brand Ambassador

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Professional skater Sky Brown is TAG Heuer’s newest brand ambassador.

Instagram will load in the frontend.

Brown has accomplished so much at a very young age. At 13 years old, she was the youngest British Olympics medalist, winning the bronze in the Women’s Skatepark event at the Tokyo Summer Olympics in 2021. She is also a two-time X Games gold medalist for Women’s Park.

Aside from Skateboarding, Brown is also into surfing. In past interviews, she has expressed her desire to compete in skating and surfing at the Paris 2024 Olympics.

She is also a co-founder of Monarch Project, a board company she runs with Leticia Bufoni.

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