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UPDATE: Lakai Announces an Unexpected EPMD ‘Strictly Business’ Collab

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Aside from using “Head Banger” in The Flare last year, there was zero foreshadowing of Lakai’s upcoming EPMD collaboration. While Erick Sermon and Parrish Smith may not be the first rap group that you think of when connecting music to skateboarding, they do have 15 solid video hits on skatevideosite.com‘s song search, many of them classics. The duo’s first appearance in Underworld Element’s Skypager [1993] is enough to cement their legacy in skating. No word on an official release date for this as of yet. But we’re excited about it none-the-less. Have a look at the Instagram tease below.

UPDATE 12.17.18: This collaboration wouldn’t be complete without a skate edit set to an EMPD track. Griffin Gass handles business (pun intended) to “I’m Housin'” off Strictly Business below.

UPDATE 12.10.18: EPMD is hosting a release party in Los Angeles for its new Lakai collaboration on Wednesday. Check out the details and additional product images below.

https://www.instagram.com/p/BrGyJCyFhyp/

https://www.instagram.com/p/BrLO-7LFL0H/

https://www.instagram.com/p/BrMAlE2lWxl/

UPDATE 12.04.18: The below closer look at Lakai’s upcoming EPMD collaboration highlights the fact that it’s centered around the Strictly Business album from 1988, which makes it an instant classic in our book. We’ll continue to update as more details emerge.

https://www.instagram.com/p/Bq_Gai1lXBu/

https://www.instagram.com/p/Bq8vRo7ligb/

Image Via Lakai

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Watch the DC x Venture Video

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DC Shoes linked up with Venture and came up with their collection and this awesome video.

The video collab features Will Marshall, Jahmir Brown, John Shanahan, Kevin Bilyeu, Aleka Lang and Brian Panebianco

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Check Out Ryan Sheckler’s Latest Pro Shoe with Etnies

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Ryan Sheckler’s Pro Shoe with Etnies named Estrella dropped last week. Estrella is touted to be a versatile shoe that you can use to train, skate, and chill.

Ryan’s been a pro skateboarder for more than two decades, and part of the Etnies team for 25 years.  His life’s work has focused on progression and through the years, he’s put a lot of time into footwear design with the Etnies team.  “I have lived my life in Etnies shoes.  Everything that I have done in my skate career has been in Etnies footwear,” said Sheckler. 

Estrella means star, and Ryan put the same star-shaped mandala he has tattooed on his leg on the 400 NBS rubber outsole.   

“I designed the Estrella to be versatile, I wanted to be able to work out in the shoe, skate in the shoe and hang out in the shoe.  Pretty much everything I do on a daily basis; I can do in this shoe,” said Sheckler.

Watch a day in the life of Ryan Sheckler while wearing his pair of all-around Estrella Etnies shoes.

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PRODUCTS

Sky Brown is TAG Heuer’s New Brand Ambassador

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Professional skater Sky Brown is TAG Heuer’s newest brand ambassador.

Instagram will load in the frontend.

Brown has accomplished so much at a very young age. At 13 years old, she was the youngest British Olympics medalist, winning the bronze in the Women’s Skatepark event at the Tokyo Summer Olympics in 2021. She is also a two-time X Games gold medalist for Women’s Park.

Aside from Skateboarding, Brown is also into surfing. In past interviews, she has expressed her desire to compete in skating and surfing at the Paris 2024 Olympics.

She is also a co-founder of Monarch Project, a board company she runs with Leticia Bufoni.

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