How StockX Built a Billion Dollar Reselling Business

Whether it be McKee and Cliver decks from the early ‘90s, or limited edition Nike SB Dunks from the early aughts, reselling has been intertwined with skate culture since eBay rose to prominence. Since its launch in February 2016, StockX has completely disrupted the resell game, and built a billion dollar business in the process. CNBC released this profile video yesterday that explains how the platform was birthed and rose to prominence. If you’re at all interested in the economics behind the growth of street culture, this is definitely worth a watch.