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INTERVIEWS

Why Lance Mountain Passed on Partnering With World Industries in the ‘90s

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The feud between World Industries and Powell-Peralta in the ‘90s is legendary, and set the precedence for the David and Goliath dynamic between big and small brands that still exists in skateboarding today. When World had Powell on the ropes, it attempted to put a nail in its coffin by bringing Lance Mountain on as the head of his own company at a time when Powell was planning on starting a new brand with him. Lance explains why his morality and opposition to some of World’s antics, which were well-documented in the pages of Big Brother Magazine, forced him to pass on the deal. He breaks it down starting at the 2:27:16 mark of the latest episode of The Nine Club.

Then, I get a call from [Steve] Rocco. Actually, it might have been through Natas [Kaupas]. Natas and I were hanging out at that point. [Rocco says], “Hey, we want to take you on a boat to Catalina.” I already know the deal. At this point, Mark Gonzales calls me and says, “I’m going to leave Blind; why don’t you take over the team.”

So we’re going to Catalina. Rodney [Mullen], Per Welinder, Natas, and Rocco are there. I thought Per worked for Powell. So we went and played the whole time. Anyone that’s rode for World knows the whole gig. Come play with the toys. See how much better it is here. We’ll talk later.

Rocco and Rodney are like, “What are you going to do? We know everyone is leaving Powell. You’re going to get a company? Why don’t you bring the company here. If you don’t, we’ll just take the guys anyway.” Then, it turned into the conversation of where my heart really was.

I want to be with the best. I want to be around the best. I want to have influence on the best. And I want to keep doing what I love doing. But I don’t know how I can do it here… I have a belief system in my life where I can or can’t go; or I don’t even want to.

Then, I had a long conversation with Rodney about how there is no right and wrong. It’s all relative. But I know there is a right and wrong for me. I struggled with it. But I just couldn’t see me being there.

Needless to say, had this deal gone down, it would have had a major impact on skateboarding’s history.

Image Via Nike SB

INTERVIEWS

Pocket Skate Mag Features Daniel Ledermann in ‘Followed’

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Pocket Skate Mag crew went with Daniel Ledermann in his chosen home of Innsbruck, Austria in this episode of “Followed“.

They began their day with a short hike in the Alps and then visited his apartment before hitting the streets to watch Dani get clips both in front and behind the lens of his own setup.

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INTERVIEWS

How to Make it in Skateboarding? Your Fave Pros Got Some Answers

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Chris Joslin, Felipe Gustavo, Mariah Duran, Matt Berger, Ryan Decenzo, and Giovanni Vianna discuss the dominance of Brazilian skateboarders, the forces that drive progression, and more in “Unfiltered.”

“Unfiltered” is a debut content series that offers an unedited glimpse into the minds of the world’s most prominent action sports stars. This roundtable conversation covers a range of topics, including the sport’s evolution, how to handle competition nerves, the impact of social media, and much more.

The first collection features nine episodes, with additional episodes, athletes, and topics scheduled for release this fall. Every Friday, new episodes are released on the X Games YouTube channel.

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INTERVIEWS

‘Cold Call’ Presents Andy Anderson

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In this episode of Thrasher’s “Cold Call“, Andy Anderson explores Venice’s iconic spots channeling inspiration from legends Natas, TA, and Rodney before unleashing his own freestyle prowess.

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